Privacy Policy

Effective Date: January 1, 2026

First Keys Covered, a DBA of Truthfully Insured LLC ("we," "us," or "our"), operates firstkeyscovered.com (the "Site") as an auto insurance informational and educational publisher. This Privacy Policy explains what information we collect, how we use it, and the choices you have. We do not sell, share, or transfer your information to insurance carriers, agents, brokers, or lead aggregators.

Information We Collect

We collect only the information needed to deliver the educational content you have requested:

• Contact details you submit through our subscribe form, such as first name, last name, email address, and (optionally) phone number.
• Communication preferences, including your SMS consent choices and opt-out status.
• Usage data, such as device type, browser, referring page, and pages visited, collected through standard server logs and analytics tools.

How We Use Your Information

• To deliver the educational content, guides, and SMS lessons you have explicitly requested.
• To respond to inquiries submitted through our contact form.
• To maintain a server-side opt-out list and honor STOP, UNSUBSCRIBE, CANCEL, END, and QUIT requests.
• To improve our Site, measure engagement, and prevent abuse.
• To comply with applicable law.

SMS Program Specifics

If you opt in to text messages, your phone number and consent record are used solely to send the messages you requested. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as our SMS platform provider, is permitted strictly to operate the messaging program. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We Do Not Sell Your Data

First Keys Covered does not sell, rent, lease, or otherwise transfer your personal information to insurance carriers, agents, brokers, comparison sites, or lead aggregators. We are an educational publisher, not a lead generator.

Cookies & Analytics

We use a small number of cookies and analytics tools to understand which articles are useful. You can disable cookies in your browser settings.

Your Choices

• Email: Use the unsubscribe link in any email we send.
• SMS: Reply STOP, UNSUBSCRIBE, CANCEL, END, or QUIT to any text message to opt out at any time. Reply HELP for assistance.
• Access / Deletion: Contact us using the details below to request access to, correction of, or deletion of your information.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission is 100% secure.

Children's Privacy

The Site is not directed to children under 13, and we do not knowingly collect information from children under 13.

Changes

We may update this Privacy Policy from time to time. Material changes will be posted on this page with a new effective date.